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Our Philosophy

Purify Tea began in 2016 with the vision of becoming an intimate and innovative wellness tea company. We believe in putting our customers first and this belief is infused into our guiding philosophy. Read below to learn more about what this means to us and how it translates in our products, operations, and actions.
Create teas using healthy, high quality ingredients that help people feel better
We actively search for and select only the best ingredients that are healthy, organic, and all natural.
We take pride in sourcing only the best with thorough selections of organic teas and herbs. Many of our teas have won awards and were chosen after sampling hundreds of teas from around the world in search of the best harvests.
Everything we source is USDA Certified Organic. This means our ingredients are certified to be grown, harvested, and processed without the use of pesticides, chemical fertilizers, growth agents, and free from irradiation and chemical sterilization. All of our products are packaged and shipped from the US.
There are many teas and blends that use natural or artificial flavoring for enhanced flavor - both types are actually made in a laboratory by blending chemicals. At Purify Tea, our certified tea specialists work hard to create great-tasting teas using only natural ingredients with no additives or flavoring agents.
Create blends that can be tailored to each person’s individual preferences
We provide a unique yet simple way to help you explore and create your perfect cup of tea.
Our health goals and taste preferences are unique to each of us and constantly change depending on the time of day, our mood, and our individual circumstances. For one person, the perfect cup of tea may be a fruity green tea with a dash of licorice root that supports weight loss. For another person, a sweet, minty black tea that increases energy and alertness may be the perfect way to start the day.
At Purify Tea, we give people the freedom to create tea blends that are truly tailor-made for them. Our customers can choose from over one million combinations of blended teas in a simple two-step process.
Whether you are looking for exotic herbs to arouse your senses, have specific health goals in mind, or want something that suits your mood, we hope to be there for you and to deliver the best in every cup of Purify Tea.
Create products that are evidence-based and continuously evaluated for safety and efficacy
We have a rigorous research process in place to understand and to choose what products we offer
The products that we offer have gone through a strict, evidence-based screening process involving more than 1,000 herbs, spices, and botanicals in search of ingredients that are safe and believed to provide health benefits. Our research is conducted by closely monitoring scientific research studies, laboratory experiments, and clinical trials and is continuously updated based on new findings and conclusions.
The information that we provide on our website is for educational purposes and has been sourced and extracted from scientific papers, academic journals, research abstracts, and other reliable sources such as the World Health Organization and the U.S. National Library of Medicine.
With our evidence-based approach, we hope to create effective wellness teas to the best of our ability. We will continue to make improvements to our blends and ingredients as new research comes out.
Create a responsible organization that supports sustainable business practices
We aim to provide products that are sustainably made and ethically sourced
Being socially responsible is an integral part of our philosophy. We seek to empower family farmers and workers around the world, while enriching the lives of those struggling in poverty. We support the market-based approach that empowers farmers to get a fair price for their harvest, helps workers create safe working conditions, provides a decent living wage and guarantees the right to decent living conditions. Through direct, equitable trade, farming and working families are able to eat better, keep their kids in school, improve health and housing, and invest in the future.
Our ingredients are chosen after taking into account the financial livelihood, environmental preservation, and community development of local farmers and their families. Through our products, we help support education, scholarship funding, training, sustainable wages, and housing for small-scale farming families around the world.










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